|
ASIA RATES 2011
|
ENGLISH EDITION
|
|
Area
|
Circulation Rate Base
|
Single Pages (US$)
|
Spread (US$)
|
Inside Covers (US$)
|
Outside Back Cover (US$)
|
|
4C
|
4C
|
4C
|
4C
|
|
Full Run
|
346,416
|
28,050
|
56,100
|
33,650
|
36,470
|
|
Hong Kong
|
12,728
|
2,000
|
4,000
|
2,400
|
2,600
|
|
Malaysia
|
118,157
|
5,700
|
11,400
|
6,840
|
7,410
|
|
Philippines
|
80,695
|
5,700
|
11,400
|
6,840
|
7,410
|
|
Singapore
|
88,671
|
4,500
|
9,000
|
5,400
|
5,850
|
|
Others
|
46,607
|
11,620
|
23,230
|
13,950
|
15,100
|
|
CHINESE EDITION
|
|
Area
|
Circulation Rate Base
|
Single Pages (US$)
|
Spread (US$)
|
Inside Covers (US$)
|
Outside Back Cover (US$)
|
|
4C
|
4C
|
4C
|
4C
|
| Full Run |
177,306
|
21,760
|
43,520
|
26,120
|
28,290
|
| Hong Kong |
41,790
|
4,450
|
8,900
|
5,340
|
5,790
|
| Taiwan |
115,584
|
10,740
|
21,480
|
12,890
|
13,960
|
| Mal/Sin/Id/Ph/ Others |
19,932
|
7,715
|
15,430
|
9,260
|
10,030
|
|
THAI EDITION
|
|
Area
|
Circulation Rate Base
|
Single Pages (US$)
|
Spread (US$)
|
Inside Covers (US$)
|
Outside Back Cover (US$)
|
|
4C
|
4C
|
4C
|
4C
|
| Thailand |
62,032
|
2,760
|
5,520
|
3,310
|
3,590
|
|
OTHER EDITION
|
|
Area
|
Circulation Rate Base
|
Single Pages (US$)
|
|
4C
|
| China (Puzhi) China Mainland Reader's Digest |
530,000
|
24,735
|
| India: Indian Reader's Digest |
425,000
|
12,000
|
| Indonesia: Indonesian Reader's Digest |
80,000
|
2,279
|
• Business Reply Card (BRC): 2 X Full Page 4C rate + 25% loading.
• Loose Insert: For more information, please contact your local Reader's Digest office.
• Cancellation of confirmed special position would not be accepted.
• 9.92% tax for Simplified Chinese edition not included.
• Information and rates for other formats, e.g. Special Page Layouts and Special Units, are available on request.
• In Thailand, there is a 7% VAT on all products and services, including the purchase of advertising space. However, the tax is reclaimable by the client within the first 15 days of the following month.
• Government taxes and/or tax policies may change on short notice. |
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