Philippines Trusted Brands 2025

116 100% voted by consumers. View all results at www.trustedbrands.asia 2025 TRUSTED BRANDS SPEC I AL SUPPLEMENT 27TH ANN I VERSARY Trust And Politics Do Mix PHOTOS: SHUTTERSTOCK THE 2024EDELMANTRUST BAROMETER FOUND ... CONSUMERSWILL EXPRESS THEIR POLITICAL POWER BY BUYING OR BOYCOTTING A BRAND . 1 FOURSOCIAL ISSUESWHEREBRANDS ARE PERCEIVEDASNOTDOINGENOUGH 1 : CLIMATE 46% SAIDBRANDSSHOULDDOMORE FAIRPAY 42% SAIDBRANDSSHOULDDOMORE PUBLIC HEALTH 31% SAIDBRANDSSHOULDDOMORE DIVERSITY 29% SAIDBRANDSSHOULDDOMORE 78 % will not buy a foreign brand because of the countries in which the brand is based. 1 71 % believe that when faced with pressure to take a stand or side on a controversial or political issue, a brand MUST take a position. 1 BRANDSWHOSTAY SILENTONTRENDING SOCIAL ISSUES RISK LOSINGTRUST. 1 SOURCE:1.2024EDELMANTRUSTBAROMETERSPECIALREPORT:BRANDSANDPOLITICS.HTTPS://WWW.EDELMAN.COM/ TRUST/2024/TRUST-BAROMETER/SPECIAL-REPORT-BRAND